Monday, February 19, 2007

Beer: Lakefront Brewery New Grist Beer

I left a small part of the story out of my Redbridge shopping adventure. The store manager insisted that I buy a six pack of New Grist beer by Lakefront Brewery. He said it was gluten-free, but there was really nothing on the packaging that made it clear. Well I took a pack home and would follow-up online to confirm the gluten-free status.

Sure enough, it is gluten-free. They test every batch before they make it and before bottling for gluten. Since yesterday was the Daytona 500, we brought over a six pack of Redbridge and New Grist along with three types of bacon wrapped dates (plain, almond stuffed, and cheddar stuffed) to Peter and Billy's house.

Since I've never been a beer drinker it's almost impossible for me to review New Grist with a discerning palate. My friends tried both and they were both good, but similar. They are both ales and are similar to Samuel Adams.

It was somewhat surreal to sit down on a couch, watch NASCAR, and drink beer.

My suggestions for New Grist:

1. Get a store locator on your site ASAP

2. Put your gluten-free, celiac safe status on your packaging!

3. Add a page to your site that a person can print out and bring to their local restaurant or beer store to make it easier for them to find and stock your product.

3 comments:

Anonymous said...

FYI..... Redbridge Beer has 174 Calories and 20 grams of Carbs.

Anonymous said...

"tastes like sam adams", you have got to be kidding ? I just tried this beer and it is sooo watery with a little taste.

Anonymous said...

My husband is very reluctantly
"going gluten-free," and he's tried both Red Bridge and New Grist and prefers the latter.